iKrusher Product Launch Campaign
Role: Art Director & 3D Artist
Collaboration: With Kaash Rusdan, Director of Content & Social Media
Collaboration: With Kaash Rusdan, Director of Content & Social Media
Brief
For iKrusher, we developed and launched a new product from the ground up — crafting everything from packaging design and product manuals to marketing materials, digital content, and the overall user experience. Working closely with my longtime collaborator Kaash Rusdan, who led content and social media strategy, we built a campaign that connected sleek product design with compelling storytelling and digital engagement.
Outcome
The launch delivered a cohesive end-to-end brand experience, elevating iKrusher’s presence in both retail and digital markets, and showcasing the power of design × content collaboration.
